#110, 6086 Russ Baker Way
Richmond, BC
V7B 1B4
Mobile: (778) 909-8639
Office: (778) 227-9910
katerina@zemlia.ca
My marketing strategy
How I market your home for top dollar.
You only get one chance at a first impression. Detailed pre-sale preparation and a marketing plan tailored to your home help it reach the highest price, with as little stress for you as possible.
20 steps, from pricing to completion.
Steps 1 to 7
Before we list: prepare to impress
- 01
Pricing strategy
A detailed Comparative Market Analysis sets the market value of your home. Pricing right the first time brings more activity, more showings and the best sale price.
- 02
Professional home staging
At no cost to you, a professional staging consultant advises on furniture placement, traffic flow and accessories, so your home's highlights appeal to the widest range of buyers.
- 03
Complimentary cleaning
So your home looks its best before photos.
- 04
Complimentary handyman
Leaky faucets, slanted cabinets and small fix-it jobs are taken care of before the home inspection.
- 05
Complimentary landscaping
Done before your professional photos.
- 06
Professional floor plan
A floor plan sketch defines the square footage and answers buyers' questions about room sizes and layout.
- 07
Professional photography
Interior and exterior photos that capture your home's best features and help it stand out online.
Steps 8 to 14
Marketing that reaches the right buyers
- 08
Lifestyle video
A video of your home, used for targeted social media advertising to reach the right buyers.
- 09
Polished feature sheets
High-resolution images and detailed property remarks that capture what makes your home special.
- 10
Feng Shui consultation
If your property is likely to appeal to international buyers.
- 11
VIP open house invitations
Invitations to your neighbours, the people who already love the community.
- 12
Strata documents
For condos and townhouses, I arrange and order all the strata documentation required.
- 13
RE/MAX lawn sign
A trusted brand on your front lawn, promoting your home in the community.
- 14
MLS® and every major website
Your listing goes on the MLS®, the largest online network of properties in Greater Vancouver, plus these sites for 24/7 exposure to active buyers:
- remax.ca
- remax.com
- realtor.ca
- rew.ca
- zemlia.ca
Steps 15 to 20
Showings, negotiation and a smooth close
- 15
Public open houses
Live open houses, as the market demands and you agree.
- 16
Agent open houses
To show your property to other REALTORS® and their buyers.
- 17
Showing feedback
A record of every agent who shows your home, with buyer feedback shared the way you prefer: text, email or phone.
- 18
Market updates
New listings and recent sales near you, and what they mean for your sale.
- 19
Strong negotiation
Trained to negotiate with different cultures and personality types, for better prices and terms.
- 20
A smooth completion
I work with you, the other agent, the lender and the lawyers so every part of the sale flows smoothly, through to the final walkthrough.
Let's get started
Tell me about the home you're selling
Share a few details about your property and your timing, and I'll walk you through how this plan would work for your home.
The data relating to real estate on this website comes in part from the MLS® Reciprocity program of either the Greater Vancouver REALTORS® (GVR), the Fraser Valley Real Estate Board (FVREB) or the Chilliwack and District Real Estate Board (CADREB). Real estate listings held by participating real estate firms are marked with the MLS® logo and detailed information about the listing includes the name of the listing agent. This representation is based in whole or part on data generated by either the GVR, the FVREB or the CADREB which assumes no responsibility for its accuracy. The materials contained on this page may not be reproduced without the express written consent of either the GVR, the FVREB or the CADREB.